OPPORTUNITY MAP

Do your salespeople have the confidence and the strategic approach to go after the BIG FISH?

Do you have a common language and targeted tools for pursuing large deals?

Are your salespeople investing a lot of effort into complex sales yet still not winning the business?

Our experience shows that working with high-profile accounts is exciting. 

These accounts are often complex.  Winning them is CHALLENGING.

But the impact they can have on your business is HUGE!

What if your salespeople had an easy-to-understand, yet rigorous tool to help them win large opportunities? 

In the Opportunity Map workshop, sales pros learn a proven methodology to help them create a “playbook” or winning strategy for a specific opportunity.  This playbook becomes their guide on how to work through the “maze of detail” when working with any large opportunity: navigating through the multiple decision makers, addressing formidable competitors, understanding the many business issues at play, and ultimately, defining the value and strategy on HOW TO WIN.

This two-day “strategic thinking” workshop is tailored to your organization’s unique challenges in acquiring and growing high-potential accounts. All participants in the workshop bring prework on a new opportunity they are going after, or on an account they already have but can still grow significantly.

On the first day, participants explore and assess 7 critical questions that form the foundation of an effective strategy for their opportunity. They work on exercises and activities to help them answer the questions… identify what they know and don’t know… and ultimately, define the strategies, priorities and milestones to acquire or grow this key account.

On the second day, within assigned teams, each person presents their customer and the winning strategy they intend to pursue. Teammates are encouraged to collaborate and challenge presenters to help form a viable game plan. Every salesperson walks away from the workshop with a real, targeted strategy and action plan for this account, and the tools and know-how to approach all major accounts similarly.

One more important point – 30 days after attending the workshop, salespeople make a presentation on their progress and outline the steps they are taking with this high-impact account to their Sales VP.  Accountability is clear.

Are you ready to accelerate growth and significantly improve the odds of winning large opportunities?

Opportunity Map could be the perfect solution!